How to Create Free Facebook Quizzes
Make Facebook Quizzes With a Templates
Hundreds of engaging templates for you to share on Facebook. Use them as they are or change anything with a click.
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Make a Facebook Quiz From Scratch
Follow the instructions below to create engaging Facebook quizzes and tests in three quick and simple steps.
2. Copy the Quiz Link
Go to your items dashboard, click on the ‘Share’ button associated with your quiz, select the ‘Share Link’ tab, and copy the link.
3. Paste in Facebook
Go over to Facebook, paste the link in a post, and share it.
Personality
Personality quizzes ask users to answer a series of close-ended quiz questions. Based on their answers they are offered a quiz outcome. With this format, you can create personality tests, outcome quizzes, product/service selectors, and more.
Unlike trivia quizzes, here there aren’t any right or wrong answers. The answer clusters you choose simply reflect your personality type as defined by the quiz. For example, your outcomes could determine which public figure your users most resemble, or what type of physical activity suits you best.
Here’s a live example of a personality quiz. Try it out:
Tips & Best Practices For Your Next Facebook Quizzes
Select a Good Quiz Title
The title is probably the single most important part of your quiz. After all, its quality will determine whether people click on it and start answering or not. Choose an engaging and appealing quiz title that arouses curiosity. At the same time, make sure your title is clear so that people know what to expect and have the information they need to decide if it’s relevant to them.
Don’t Make Your Facebook Quizzes & Tests Too Long
Make your quiz long enough to be effective and memorable, but not too long. We usually recommend five to 15 questions. Also, think about the order of your questions. We suggest you start with the easier questions and gradually move on to the more challenging ones so that your audience encounters them when they’re already invested in the experience.
Add Visuals
Images and videos make your quiz even more engaging. They grab attention faster and encourage users to take part. In some cases, they can even help clarify the questions. For every question, you can choose if to display one image or work with a multiple-image layout. And of course, there’s the cover image which will be displayed in your Facebook post. The more inviting and eye-catching it is the greater the chances of people clicking on it.
Promote Social Sharing
Your quiz isn’t over when people reach the results. Add an explicit call to action to share the quiz on Facebook and other social networks after it is completed. You can encourage participants to share the score or result they got with their friends. And your Facebook quizzes and tests will live on!
Keep the Results Positive
Users like to get positive feedback, so even if they didn’t score well, keep a positive tone. This will also increase the likelihood of them sharing their results and will encourage others to participate.
Ready to get started?
Create a Facebook QuizTop Reasons to Create Facebook Quizzes
Boost Engagement
Whether you or your company are running some type of paid campaign, lead generation campaigns, or wish to grow organic reach, a quiz is a great way to boost engagement with your content. Quiz takers tend to spend a lot of time on online quizzes. During this time they are fully focused on the messages you choose to display and promote.
Drive Traffic From Facebook Shares
Regardless of the type of Facebook quizzes you create, fun quizzes are among the most shared pieces of content on social media, especially on Facebook. To increase the potential of this interactive content of yours going viral, make the results or outcomes highly shareable. People share quiz results on social media for different reasons. Here are a couple of examples:
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- When the results/outcomes present them in a positive light. For example, a good score on a trivia quiz, or a great outcome on a personality quiz.
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- When the results/outcomes make them laugh. Funny or unexpected results on trivia-type quizzes or quiz outcomes on personality-type quizzes work really well for driving traffic.
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- When the quiz topic is trending and/or very relevant within the community it is shared. People like to share stuff they think other people will value and enjoy.
Gather Leads
If you’re working on lead generation campaigns, adding a contact form to one or more of your Facebook quizzes and tests is a great way to boost your success and collect qualified leads. The form is displayed just before the user can view the results. At this point, they’re already highly involved in your interactive content, which dramatically increases the chance of them leaving their contact information. Expect to get up to 500% more leads with an integrated lead form than you would with a stand-alone form.
The leads you gather will also be highly qualified since every email address will be associated with the specific quiz answers. Once you have the lead machine going, power it up with a Facebook ad.
We’ve prepared some lead-generation quiz templates and examples to help you get started. You can use them as a starting point for your own lead quizzes, and customize anything you like.
Drive Sales
If you’re selling a product or service on your site, you can use a Facebook quiz to create a product selector that will offer your users the product/service that suits them most. Use this type of engaging quiz to ask questions like what is your budget? or what feature is more important to you? and offer relevant products accordingly. You can also use skip logic, and scoring logic to personalize your quiz and make sure it offers the best user experience and accurate results. At the end of the quiz, you can either include a call to action button or automatically redirect the user to the relevant page to complete the purchase. Here are some product recommendation quiz templates to get you inspired.
Conduct Market Research
When we think about research, our minds automatically go to surveys or forms, and your brand could definitely benefit from a visual conversational Facebook survey or Facebook form. But, since learning about your audience can sometimes be difficult, why not make it fun by using a quiz for market research? While users are having fun, you can learn a lot about them. Expect to receive more submissions and authentic answers. Unlike other types of content, here you have active users who are engaging in a conversation with you, sharing their preferences and choices.
If for example you sell food products and would like to learn about your audience. You could create a fun quiz titled ‘What type of foodie are you?’. While they answer it you can learn a lot about them (e.g. their weekly budget for food, their restaurant preferences, etc.).
Personalize Your Marketing
Adding online quizzes, as well as surveys and polls to your social media marketing strategy will increase your ability to conduct personalized email marketing easily and effectively. With the data you collect, you can write a blog post (or more) based on your quiz takers’ insights, target better on social media platforms, and segment your mailing list content according to your audiences. It’s a great way to learn more about your audience, clients, and leads, which in turn will allow you to hone your strategy accordingly. You can also personalize the quiz/survey itself by using skip logic and making sure participants only see questions that are relevant to them.
Educate Your Audience
You can use trivia quizzes to teach your audience about your area of expertise while giving them a fun competitive experience. Use Facebook trivia quizzes to challenge their knowledge, and give them a score at the end. You could also indicate whether their answers are correct or incorrect after each question and add answer explanations to be displayed right after they make their choice. If the quiz is entertaining and the results are fun, your participants will be happy to share it on their account, giving you access to even more participants. In any case, they will definitely learn something new along the way.
With a personality quiz, you can help your users learn about themselves (while learning about them). Help them understand what their strong traits are in the context of your expertise, help them figure out what they need and how you can assist them
FAQs About Facebook Quizzes
How do you make a quiz on Facebook Messenger?
Making a quiz on Facebook Messenger is quick and easy. Simply go to the Opinion Stage quiz creator, follow the instructions, and publish your quiz to your items library. Then all you need to do is click on the Share button, copy the link, and paste it in a private message.
How do you market a quiz?
There are many ways to market a quiz. We won’t cover them all, but here are a few tips. Choose an interesting and relevant topic. Make sure your content is clear, friendly, useful, and accessible. Create a great title and cover image, they’re the gateway to your quiz. Add social sharing buttons at the end of your quiz. If you make the results positive and interesting and pair them with a great visual, people will be proud to share them. Once your quiz is ready, you can market it like you would any product – emphasize the value, share it on the right platforms, and create a buzz. Think of your quiz as a journey you’re creating for the people you want to engage. The more exciting, useful, and memorable it is the easier it will be to market.
How do social media quizzes collect data?
When you build a social media quiz with Opinion Stage the data is automatically collected to your analytics dashboard in real time. You can see engagement stats, like the number of views, time on quiz, and drop-off rate, all very helpful for on-the-go optimizations. Your dashboard also includes different result and answer breakdowns. Another way to collect data is by adding a pixel and choosing where to fire it up. In other words, on which question or at which step of the survey (e.g. start, completion).
How do you share quiz results on Facebook?
There are two ways to share quiz results on Facebook.
- Add a social sharing bar at the end of your quiz to encourage quiz takers to share the quiz and their results with others after taking it.
- Take matters into your own hands, and when your quiz is over share a screenshot of your dashboard with a visual chart that summarizes general results or the breakdown of responses to specific questions. It could be super interesting for your audience to see where they stand in comparison to others.
How do you make a multiple-choice question on Facebook?
If you want to ask one question and keep things simple and text-only, you can go to your Facebook page, click on the “Create a Poll” button, and enter your questions and answer options. then choose how long you want the poll to run and click on the “Create Poll” button.
If, however, you want to create a visual poll with images or videos, share the same poll on multiple platforms, or ask more than one question, it’s better to use a designated data collection tool like Opinion Stage. All you need to do is create your quiz, survey, or poll and then share the link in a post.
In addition to the textual content, you’ll be able to control the design and performance by customizing the look& feel, as well as advanced personalization features. You’ll also get a more granular analytics breakdown of user responses, results, and behavior.
How do I create a Facebook poll with multiple options?
If you want to create a poll with multiple options for your Facebook page, you have two main options.
The first is to use the built-in “Create a Poll” feature on your Facebook page. Click this button and enter the question and answer choices as instructed. You can also choose how long you want the poll to run. When you’re ready, click on the “Create Poll” button.
The second option is to use a poll maker tool like Opinion Stage. With this method, you can create visual polls that grab people’s attention. You could have one main image for the question and then a list of answers, or, alternatively have an image for each answer option to make it more fun and playful to answer. You could even combine both options if you like.
How do you make a social media quiz?
Creating a social media quiz is an excellent way to engage your audience. It’s both fun and informative, and a great way to grow your audience, generate leads, and build brand awareness.
First, you’ll need to decide what kind of quiz you want to create. Is it a knowledge quiz you’re after or maybe a personality quiz? Once you figure that out, decide on your topic. Our recommendation is to think about it from your audience’s perspective if you can. What will they enjoy? What will challenge and interest them? Do you want it to be about a specific topic, or more general? Then, plan out the questions that will make up your quiz. Make sure that they are relevant to the topic, and that the answers are easy to understand.
Once you have your questions organized, you’ll need to create the quiz itself using a quiz creation tool of your choice. If you want to grab attention and engage use a lot of fun and bright images to keep people entertained. Also, best not to make it too long. Try not to cross the 10-question barrier so that people stick with you to the end.
When your quiz is ready, it’s time to share it on social media. Here too taking your audience’s perspective could be helpful. Where do they spend their time? When do they scroll through their feed? What makes them stop and click? Answering these questions will help you maximize quiz engagement. Add a clear and enticing call to action in your post to give your quiz an extra boost.
Last but not least, keep track of your quiz’s performance, you can always tweak it as you go based on user behavior.
You Can Easily Do It Yourself, No Need For A Developer!
Create a Facebook Quiz